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Because I studied Digital Design (Anhebi Morumbi-2000-2005) and did Post Graduation in Market Communication (ESPM - 2007-2008), I believe that the main part of my work, is to understand toguether with my contractor the best form of communication. The conceptual part is formed by gathering information in various ways to understand the product and its market.

Once settled the question of what visual icons strengthen the brand´s message, begins the part of studiyng the media itself.

Each media has its potentialities. You never would impact someone wanting a person to absorb all this text written here, if he was on a billboard.

School of Digital Design has enabled me to pass through various media and softwares, to design integrated projects.

Marketing has brought the missing part, an market´s overview and research,  what kind of communication that a company needs.

Here follows A description of the major works that develop:

• Branding  (Study of Market, creation of Names, Logos and Symbols).

Generally jobs that offer develop what I call an integrated communication of brand essence:

1. Logo
2. Business Card
3. Web Site
4. Brochure
5. Templates for documents like PowerPoint and Word presentations.

• Digital Media:

1. Website Creation and Maintenance of Administrative Systems (CMS - where the customer can manage their own content from any Internet-connected computer).
2. Flash animations (eg animations Logos and photos).
3. Creating CDROM (usually with video presentation and other documents with direct link to PDF  and PPT / Flash presentations).
4. Presentations (Powerpoint, Flash)

Video:

Capture / Edition for events and corporate films (my focus is not production of advertising films that involves filmmaking with actors.)

• Printed Media:

1. Folders.
2. Labels, Packaging.
3. Invitations, Flyers.
4. Prints
5. CD inserts.